WORKSHOPS
Content Marketing Courses and Masterclasses to give you tailored coaching and advice.
WORKSHOPS THAT EMBRACE REBELLIOUS CURIOSITY
Say goodbye to boring PowerPoint presentations and snooze-worthy seminars. Our workshops will keep you engaged with clever ideas and big-sky thinking.
Content Marketing Strategy
Figure out what content to create that will drive traffic and revenue for your brand.
quality ai content creation
Work smarter, not harder. Learn how to produce content at scale with Artificial Intelligence and GPT.
B2B Thought Leadership
Learn how to position yourself (or your clients) for surprisingly
little effort.
Content Governance Processes
Learn how to influence your stakeholders to always approve
first time.
KATE
MASTERCLASS ATTENDEE
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Content Planner Template
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Blog Template
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Website Page Template
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Case Study Template
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Starter Bundle Template Pack
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Writer Checklist
$4.95 Add to cart
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LATEST INSIGHTS ON THE BLOG
60% productivity gain possible with GenerativeAI Bootcamp
83% of CMOs believe generative AI will deliver strong marketing ROI, yet 61% admit their teams don’t have the chops to use it well — according to Boston Consulting Group’s June…
How Content Marketing can light a fire up under your B2B brand in 2025
Right now, content marketing is more crucial than ever for B2B brands. It’s not just about creating content; it’s about crafting a strategy that resonates, cuts through the noise and…
What is content amplification?
We’ve all heard the term ‘sharing is caring’, but when it comes to content marketing, sharing can also be the catalyst for success. Amplifying your content through different channels –…
AI just hijacked the SERP: Here’s what your brand needs to know now
Google is changing the way we search—again. Have you noticed something shifting about the Google search experience lately? You’re not alone. While plenty of digital chatter surrounds Google’s latest moves,…
Rich is always better: how to use rich content to light a fire under your marketing strategy
According to one recent study, the average person sees between 4,000 and 10,000 ads daily. Oh. My. Gosh. No wonder we’re all exhausted. But that’s exactly why it is imperative…
Traffic wars: What you need to know about content amplification to get the most eyeballs on your brand
As per one recent study, about 73% of B2B marketers and 70% of B2C marketers say that content marketing is a core part of their larger outreach strategy. Yet, at…
Why you should never underestimate the importance of backlinks in SEO
With competition in cyberspace growing fiercer by the day, businesses need to be on top of their search engine optimisation (SEO) game if they want to make a mark. Corporate…
Powering forward with content marketing: why the renewable energy sector can’t afford to miss out
Renewable energy stands at the forefront of our collective journey to a sustainable future. As the world increasingly turns to clean energy sources to combat the effects of climate change,…
The search revolution is here: Is your brand ready for Google’s AI Overviews?
Google has changed the way we search… again. With AI Overviews well and truly rolled out in Australia, we’re in the middle of the biggest shake-up in search history since…
How to create a customer archetype
Ideal customer, buyer persona, customer archetype — whatever you call them, developing a profile of your target audience is vital for your businesses. No one wants to waste time trying…
Content marketing in healthcare: 6 reasons why it’s time to get on board
The healthcare industry has long been a cornerstone of our society, responsible for not only treating and keeping our community healthy but also for pioneering research, preventive care and promoting…
Growth Hack Alert: How content marketing can grow your business in 2025
Content marketing is the go-to resource for savvy businesses to engage their target audiences on what interests them. Whether it’s bagels, boots, beds, boats, or other stuff that may or…