Analyse, create and deliver clever content marketing strategies that set your brand up for success

Content marketing can help you grow your brand by creating valuable content that your ideal customers love. But how do you plan, produce and promote content that works for your brand and your audience?

In our 3hr masterclass, you’ll learn how to craft a Content Marketing Strategy that aligns with your objectives, exceeds your customers’ expectations and smashes the competition out of the park.

Our Content Marketing Strategy Masterclasses are capped at 10 people, so you’ll get to maximise the time with our expert and dive deep into your specific needs. We’ll help you create and execute content that your audience *actually* wants to engage with.

Whether you work in an in-house team, as a freelancer or as a small business owner, this course will help you gain a competitive advantage (and help you boost your thought leadership along the way!).

What You’ll Learn:

By attending this course, you’ll learn:

• The basics of content marketing and how it needs to align with all aspects of marketing
• How to develop a strong Content Marketing Strategy, including a deep dive into analysis, planning and strategy
• How to workshop different angles to build your Content Marketing Strategy
• How to use our custom Content Planner to plan all your content initiatives, making it super simple to brief all stakeholders, freelancers and agencies.

All masterclasses will have a workshop booklet provided prior to the course date. 

Who Should Join:

Anyone! This course is tailored for content creators, marketers, business owners and anyone eager to learn how to develop Content Marketing Strategies. No prior content marketing knowledge is required.

Available dates:

• 20 August 2024: 10am – 1pm (AEST)

Note: these masterclasses will be available as a recording to participants but will not be available for public download.

Duration:

3 hours

$599 inc GST

Who’ll be running the show?

Our Strategy Director and CEO, Sarah Spence, will lead this session and has a wealth of knowledge in SEO, AI and content marketing.