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AI Content Engine Accelerator Program

Sarah Spence Sarah Spence
Overview
Curriculum
  • 9 Sections
  • 31 Lessons
  • 4 Quizzes
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Welcome to your AI Content Engine program
1 Lesson
  1. Welcome to your AI Content Engine Course
Week One - AI Fundamentals
9 Lessons1 Quiz
  1. Module 1 – AI History & Why AI is like cooking
  2. Module 2 – What they're all good at vs What they're not
  3. Module 3 – Choose your Kitchen/Pantry combo
  4. Module 4a – All about Tools (Kitchen Equipment) and Models (Sous-Chefs) + ChatGPT Tour
  5. Module 4b – Claude Tour
  6. Module 4c – Perplexity Tour
  7. Module 4d – CoPilot Tour
  8. Module 4e – Gemini Tour
  9. Module 5 – How to prompt well + Is AI just hype? + How to embrace an AI future
  10. Week One Quiz – Test your knowledge
Week Two - Consistency Stack
7 Lessons1 Quiz
  1. Module 1 – What is an AI Content Engine?
  2. Module 2 – Why do you need a Consistency Stack?
  3. Module 3 – Inform vs Instruct
  4. Module 4 – Consistency Stack Design
  5. Module 5 – Live Consistency Stack Build Overview
  6. Module 6 – Live Consistency Stack Build
  7. Tech Bonus – Saving your Consistency Stack into your Build Master GoogleDoc or Word Doc
  8. Week Two Quiz – Test your knowledge!
Week Three - Content Output Rules
4 Lessons1 Quiz
  1. Module 1 – Why you need Output Rules
  2. Module 2 – How to design your Output Rules
  3. Module 3a – Output Rules Build Demonstration Overview
  4. Module 3b – Output Rules Build Demonstration
  5. Week Three Quiz – Test your knowledge!
Week Four - Content Input System
5 Lessons1 Quiz
  1. Module 1 – Why you need Input Rules
  2. Module 2 – How to design your Input Rules
  3. Module 3 – Live Demonstration: Developing your Input Rules System
  4. Bonus Module 1 – VoC Research Prompts
  5. Bonus Module 2 – ICP Refinement
  6. Week Four Quiz - Test your knowledge
Week Five - Engine Build
5 Lessons
  1. Module 1 - It's build time!
  2. Module 2a – ChatGPT AI Content Engine Build
  3. Module 2b – Claude AI Content Engine Build
  4. Module 2c – Gemini AI Content Engine Build
  5. Module 2d - CoPilot AI Content Engine Build
Week Six - Engine Evolution
Week Seven - Workflow Planning
Week Eight - Workflow Automation

This 8-week course teaches marketers how to design, build and scale a fully customised AI Content Engine – a repeatable system that produces high-quality, brand-consistent marketing content at speed.

Unlike courses that stop at prompt tips and tool walkthroughs, this course guides you through the complete architecture behind reliable AI output: from foundational Brand Voice and Writing Style instructions, to content-specific rules, structured briefing inputs, iterative refinement and workflow automation.

You'll build your Engine in whichever AI platform you already use at work – whether that's ChatGPT, Gemini, Claude, CoPilot or another – and leave with a production-ready system tailored to your role, your brand standards and your team's operations.

Designed and facilitated by Sarah Spence, founder of award-winning content marketing agency Content Rebels, the course is grounded in real-world content strategy, search, brand integrity and commercial outcomes.

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