TAXIBOX aimed to boost its online visibility and organic traffic in the highly competitive storage and moving solutions market. With the goal of ranking better for high-intent, conversion-focused keywords, the company wanted to enhance engagement metrics and establish itself as a top resource for storage solutions.

Given the ongoing changes in Google’s algorithms, particularly the rollout of Search Generative Experience (SGE), TAXIBOX needed a solid strategy to stay ahead and improve its search rankings.

We began with a comprehensive Search Generative Experience (SGE) audit, focusing on the tech fundamentals, backlinks and the top 200 pages of the site. This audit gave TAXIBOX tailored advice on how to prepare for Google’s new SGE rollout.

Next, we implemented a targeted SEO and content strategy:

• Created 22 SEO-optimised blog articles, addressing customer pain points and prioritising high-volume, conversion-friendly search terms.
• Focused on making content scannable and engaging to improve the user experience.
• Updated high-performing pages to boost rankings and drive more organic traffic.

Within three months, TAXIBOX saw substantial growth, with 54% more organic traffic in the first month and 860 keywords ranking on Google by the third month. This was the result of our focus on high-intent keywords and consistent SEO improvements.

User engagement also spiked, with longer session times and higher page views, showing that visitors found the content more valuable. TAXIBOX strengthened its position as a top resource for moving and storage solutions, surpassing competitors in search rankings and user engagement.